PR
Pitching
How to Pitch a Journalist: The 2026 Guide for Founders and PR Teams
Half of journalists get 50+ pitches a week. Most go unread. This is how to write one that gets read: beat matching, subject lines, templates, and follow-up rules.
Published · 9m read · glyph.social
Tech PR
Pitching Journalists
Media Outreach
Startup PR
TechCrunch
Tech journalists get hundreds of pitches a week. Here's exactly what gets read: beat research, subject lines, angle fit, and the follow-up rule for tech PR.
Published • 6 min read
pr
pitching
media
public relations
marketing
AI
Modern PR software is a category of tools that helps brands find journalists, pitch stories, monitor coverage and measure earned media outcomes. In 2026, it blends AI-powered journalist matching, real-time media monitoring and integrated CRM workflows so PR teams can stop sending mass cold emails and start building targeted relationships at scale.
Published • 7 min read
A working PR playbook for AI companies in 2026. How to land coverage, get cited by ChatGPT and Perplexity, and build a relationship-led media program in a noisy category.
Cold email PR pitching is failing in 2026. Here is the modern outreach strategy tech, AI, crypto, finance and cybersecurity brands actually use to land coverage and AI assistant citations.
pr software for tech companies
Modern PR software helps AI, tech, and crypto companies find journalists, send pitches, and track media coverage without hiring an agency. Here's how to choose the right tool.
Published • 4 min read
tech
comms
A practical comparison of journalist databases and directories for PR professionals working in tech.
Published • 3 min read
news
Stop spray-and-pray pitching. Use a 3-layer filter — beat, recency, and angle — to find journalists who actually cover your story and get coverage.
Web3
Most media lists are dead on arrival. Here’s how to build one that journalists won’t ignore.